IBREEZE by Arunphan Petchgamnerd provides a bridge that links citizens closer to pollution issues, encouraging them to consider their daily behaviour and to understand how they impact on the environment. The display addresses the question how digital products can turn intangible pollutant data into real-time tangible data and how this transformation impacts on the user’s behaviour.
I am a designer with a strong belief that design has to be able to serve the purpose, either for living, commercial or social perspective. I always want my design to make difference in someone else's life. Design taught me how to approach ‘aesthetics.’ For me, Design is subjective, personal, and dependable on the surrounding context. How I work on aesthetics is based on the idea of balance and harmony. I consider every aspect and blends them together: my personal taste, nature of the design work, end user's preference, and commercial expectation.
I want to see my design's impact on society.
Design that solving the user's problem.
Neri Oxman, Yayoi Kusama and Olafur Eliasson