Decoding Logomania

Tamara Schwander

With my Bachelor Thesis, called "Decoding Logomania", I wanted to find out why people like to wear logos. I found the idea that brands could represent a new religion so interesting that I founded a museum called "Kunsthaus" and organised an art exhibition there called "Logomania". The artworks deal with this idea and show, for example, the parallels that exist between the sale of indulgences and the purchase of NFTs.

Salome Camerati