City Identity Design of Beijing

Qiao Cai's project CITY IDENTITY DESIGN OF BEIJING is meant to raise awareness, interest and understanding for the city's vast cultural heritage. As Beijing seamlessly combines modernity and tradition, the corporate design follows suit by packaging the symbolism of the past in modern and minimal expressions.

Hi, my name is Qiao and I'm from China. I am a MA Visual & Experience Design graduate and love everything about creative work and cultures, hoping that my designs can convey exclusive brand cultures to the audience.