Elizaveta Tereshchenko

QLOSCAN is a digital service that aims to reveal the environmental cost of the production of a desired product. The app promotes mindful consumption of physical products. Recycling is important, but essentially it is not the most ideal practice. Instead, the purchase of certain products should be considered more thoroughly to prevent wasteful behaviour. This is a skill the app cultivates.

Elizaveta Tereshchenko

I am a user interface designer. In my work, I follow the principles of design integrity and design for social good, feeling responsible to keep abreast of associated fields, such as psychology, ecology and technology. I believe that the best design solutions start with a keen understanding of the context within which the design outcomes operate in society.

Where do you see yourself in 20 years?

In 20 years I aspire to be leading a team of designers and developers. Together, we would create technological products that make a positive impact on the quality of people's lives, both physical and mental, and make technology more humane.

What is a good design for you?

Good design is simple, intuitive and transparent. People should be able to interact with it smoothly and know what action leads to what and what data is taken from them and for what reasons.

What was the most challenging experience during your studies?

This was an intensive year and I must say the hardest part for me personally was to work on several projects at once. I set quite high standards for the work I produce and put a lot of thought into every project I approach, so I had to practice prioritisation in order to keep up with the pace. Luckily, I love a good challenge :)

Who or what inspires you?

I don't turn exact people into idols, but rather I am fascinated by ideas of many various designers, philosophers, writers, ecologists, thinkers, etc. If I am to generalise, I am inspired by their energy, enthusiasm, devotion to the cause, proactiveness and wits. I do my best to be a multifaceted creator and I am always excited by new challenges and the opportunity to work across several fields.

How do you approach a new project?

I always start with brainstorming some initial ideas (and almost always, I have some idea as soon as I get a task) and set possible directions. Then I research articles and what has already been done, try to figure out what is lacking, discuss it with people and then get down to designing, iterate and iterate...

What advice would you give to students who just started studying in your programme?

Give yourself freedom to explore the weirdest ideas you have, this is your chance to get to know yourself better. And don't forget to use the numerous facilities that the university offers!

Have you changed during your studies? How?

I would say I became more confident and productive as a creator. I learned the importance of setting goals, having trust in myself and allowing myself some freedom.

Why did you choose to study in your programme?

I have been interested in UI/UX design for a while, but I didn't want just to make websites and apps that look nice. I had a hunch there was much more to that field and I wanted to explore what kind of deeper issues I can solve with it.

What are you not going to miss in your studies?

I am going to miss the wonderful teachers who are always ready to share their expertise, as well as the lively atmosphere and definitely the terrace in Berlin campus.

How are you going to celebrate your graduation?

I will treat myself to nice food with my friends and if I manage, go travel somewhere to relax, reset and prepare for the next big step!

Say hi!

Philipp Hiemer