#Asuka's Day in Berlin - Advertising for Kitagawa

Kenzo Janis Tanaka

#ASUKASDAYINBERLIN is an advertisement campaign for a fictional Japanese automobile brand, called Kitagawa Automobile Corporation, which was specifically designed for this project. The aim of the project was to bridge Japanese design and a Western audience on the basis of the findings of my Bachelor thesis. The campaign shows Kitagawa's kei car 'Asuka' experiencing a day in Berlin, while showing off the benefits of the product in the style of the Japanese art ukiyo-e.

Kenzo Janis Tanaka

A communication design graduate, developing an interest in Asian design. Interests in 3D Design & Motion Design, Logo Design & Advertising.

Leonard Yannik Heger